Baking Keywords: Cakes, Cookies, Bread & Desserts, with Search Volume
Baking is one of the biggest food categories on Pinterest, and one of the most seasonal: cookies in December, banana bread all year, pies in the fall. These are the baking and dessert keywords with the most monthly searches, and the ones you can rank for.
🇺🇸 Baking keywords: United States
50 keywords · updated 02/11/2026 · Download the list (CSV, free)
| # | Keyword | Searches / month | Difficulty | Our verdict |
|---|---|---|---|---|
| 1 | cookie recipes | 1.5M | 65 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 2 | cheesecakealso: cheesecake recipes | 1.4M | 77 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 3 | dessert recipesalso: easy desserts, dessert recipes easy | 1.3M | 82 Hard | HardDominated by big accounts: target a longer variation like “dessert recipes easy”. |
| 4 | banana bread | 1.2M | 77 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 5 | cinnamon rollsalso: cinnamon rolls recipe, cinnamon rolls ideas | 1.2M | 83 Hard | HardDominated by big accounts: target a longer variation like “cinnamon rolls recipe”. |
| 6 | browniesalso: brownies recipe, brownies ideas | 1M | 84 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 7 | baking recipes | 775.5K | 56 Medium | Worth itReachable with a strong pin and the keyword at the start of the title. |
| 8 | cake recipesalso: cake recipes easy | 719.8K | 81 Hard | HardDominated by big accounts: target a longer variation like “cake recipes easy”. |
| 9 | sourdough discard recipes | 707K | 81 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 10 | bread recipes | 603.8K | 69 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 11 | sourdough recipes | 563.9K | 76 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 12 | muffinsalso: muffins recipes easy, muffins ideas | 481.7K | 80 Hard | HardDominated by big accounts: target a longer variation like “muffins recipes easy”. |
| 13 | sourdough breadalso: sourdough bread recipe | 390.3K | 82 Hard | HardDominated by big accounts: target a longer variation like “sourdough bread recipe”. |
| 14 | sourdough starteralso: sourdough starter recipe | 301.4K | 75 Hard | HardDominated by big accounts: target a longer variation like “sourdough starter recipe”. |
| 15 | sourdough cinnamon rolls | 148.3K | 73 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 16 | banana bread muffins | 123.5K | Check it free | Big search: aim at a longer variation. |
| 17 | pie recipesalso: pie recipes easy | 120.6K | Check it free | Big search: aim at a longer variation. |
| 18 | bread recipes homemade | 117.5K | Check it free | Big search: aim at a longer variation. |
| 19 | brownies recipe homemade | 110.1K | Check it free | Big search: aim at a longer variation. |
| 20 | sourdough pizza dough | 87K | Check it free | Big search: aim at a longer variation. |
| 21 | sourdough bagels | 78.9K | Check it free | Big search: aim at a longer variation. |
| 22 | banana bread cookies | 55.7K | Check it free | Big search: aim at a longer variation. |
| 23 | banana bread recipe healthy | 52.7K | Check it free | Big search: aim at a longer variation. |
| 24 | cake recipes easy homemadealso: cake recipes homemade | 51.3K | Check it free | Big search: aim at a longer variation. |
| 25 | easy desserts with few ingredients | 50.3K | Check it free | Big search: aim at a longer variation. |
| 26 | cheesecake cups | 40.1K | Check it free | Long-tail: good for a title or a variation. |
| 27 | easy desserts for a crowdalso: dessert recipes for a crowd | 38.4K | Check it free | Long-tail: good for a title or a variation. |
| 28 | cheesecake bars | 37.5K | Check it free | Long-tail: good for a title or a variation. |
| 29 | bread recipes sweet | 35.4K | Check it free | Long-tail: good for a title or a variation. |
| 30 | baking recipes desserts | 35.3K | Check it free | Long-tail: good for a title or a variation. |
| 31 | cupcakes birthday | 34K | Check it free | Long-tail: good for a title or a variation. |
| 32 | brownies from scratch | 32.3K | Check it free | Long-tail: good for a title or a variation. |
| 33 | cookie recipes chocolate chip | 30.3K | Check it free | Long-tail: good for a title or a variation. |
| 34 | cheesecake dip | 28.4K | Check it free | Long-tail: good for a title or a variation. |
| 35 | cookie recipes homemade | 24.5K | Check it free | Long-tail: good for a title or a variation. |
| 36 | sourdough scoring ideas | 22.8K | Check it free | Long-tail: good for a title or a variation. |
| 37 | easy desserts to make | 21.7K | Check it free | Long-tail: good for a title or a variation. |
| 38 | banana bread recipe moist | 19.2K | Check it free | Long-tail: good for a title or a variation. |
| 39 | banana bread brownies | 18.6K | Check it free | Long-tail: good for a title or a variation. |
| 40 | cupcakes design | 17.9K | Check it free | Long-tail: good for a title or a variation. |
| 41 | cinnamon rolls homemade easy | 15.1K | Check it free | Long-tail: good for a title or a variation. |
| 42 | easy desserts to make at home | 14.5K | Check it free | Long-tail: good for a title or a variation. |
| 43 | banana bread cinnamon rolls | 13.7K | Check it free | Long-tail: good for a title or a variation. |
| 44 | cake recipes from scratch | 13.5K | Check it free | Long-tail: good for a title or a variation. |
| 45 | brownies cake | 12.9K | Check it free | Long-tail: good for a title or a variation. |
| 46 | cupcakes for birthday | 12.6K | Check it free | Long-tail: good for a title or a variation. |
| 47 | bread recipes indian | 10K | Check it free | Long-tail: good for a title or a variation. |
| 48 | baking recipes cookies | 8.6K | Check it free | Long-tail: good for a title or a variation. |
| 49 | cinnamon rolls cake | 7.8K | Check it free | Long-tail: good for a title or a variation. |
| 50 | cupcakes for kids | 6.9K | Check it free | Long-tail: good for a title or a variation. |
🇩🇪 Baking keywords: Germany
50 keywords · updated 02/11/2026 · Download the list (CSV, free)
| # | Keyword | Searches / month | Difficulty | Our verdict |
|---|---|---|---|---|
| 1 | muffinsalso: muffins rezept einfach | 481.7K | 76 Hard | HardDominated by big accounts: target a longer variation like “muffins rezept einfach”. |
| 2 | kuchen rezeptealso: kuchen rezepte einfach, einfache kuchen | 262.6K | 65 Hard | HardDominated by big accounts: target a longer variation like “kuchen rezepte einfach”. |
| 3 | plätzchen rezeptalso: plätzchen rezept einfach, plätzchen ideen | 120.4K | 84 Hard | HardDominated by big accounts: target a longer variation like “plätzchen rezept einfach”. |
| 4 | blechkuchen rezepte einfachalso: blechkuchen einfach schnell, blechkuchen rezepte | 110K | 66 Hard | HardDominated by big accounts: target a longer variation like “blechkuchen einfach schnell”. |
| 5 | torten rezepte | 100.3K | 61 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 6 | zimtschnecken rezeptalso: zimtschnecken rezept einfach | 100.3K | 66 Hard | HardDominated by big accounts: target a longer variation like “zimtschnecken rezept einfach”. |
| 7 | plätzchen rezepte weihnachtenalso: plätzchen weihnachten | 94.8K | 69 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 8 | brot backen rezeptealso: brot backen rezept einfach, brot backen einfach | 54.2K | 75 Hard | HardDominated by big accounts: target a longer variation like “brot backen rezept einfach”. |
| 9 | dessert rezepte einfachalso: dessert rezepte einfach schnell | 48K | 65 Hard | HardDominated by big accounts: target a longer variation like “dessert rezepte einfach schnell”. |
| 10 | kekse rezeptealso: kekse ideen, kekse rezept einfach | 46.9K | 64 Hard | HardDominated by big accounts: target a longer variation like “kekse rezept einfach”. |
| 11 | käsekuchen ohne boden | 40.6K | 62 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 12 | backen rezeptealso: backen ideen, backen einfach | 40.5K | 44 Medium | Worth itReachable with a strong pin and the keyword at the start of the title. |
| 13 | käsekuchen rezept | 34.5K | 59 Medium | Worth itReachable with a strong pin and the keyword at the start of the title. |
| 14 | zimtschnecken kuchen | 33.2K | 58 Medium | Worth itReachable with a strong pin and the keyword at the start of the title. |
| 15 | muffins kindergeburtstag | 29.7K | 72 Hard | HardDominated by big accounts: target a longer, more precise variation. |
| 16 | kekse rezepte weihnachten | 29.4K | Check it free | Long-tail: good for a title or a variation. |
| 17 | tortendekorationen techniken | 28.7K | Check it free | Long-tail: good for a title or a variation. |
| 18 | rührkuchen rezeptalso: rührkuchen rezept einfach | 23.8K | Check it free | Long-tail: good for a title or a variation. |
| 19 | brötchen backenalso: brötchen backen schnell | 21.6K | Check it free | Long-tail: good for a title or a variation. |
| 20 | brot backen ohne kohlenhydrate | 17.9K | Check it free | Long-tail: good for a title or a variation. |
| 21 | kekse backenalso: kekse backen rezept | 14.8K | Check it free | Long-tail: good for a title or a variation. |
| 22 | käsekuchen muffins | 11.8K | Check it free | Long-tail: good for a title or a variation. |
| 23 | plätzchen verzieren | 11.5K | Check it free | Long-tail: good for a title or a variation. |
| 24 | backen mit kindern | 11.4K | Check it free | Long-tail: good for a title or a variation. |
| 25 | plätzchen backenalso: plätzchen backen rezepte | 10K | Check it free | Long-tail: good for a title or a variation. |
| 26 | backen kindergeburtstag | 9.9K | Check it free | Long-tail: good for a title or a variation. |
| 27 | torten rezepte geburtstagalso: torten geburtstag | 9.6K | Check it free | Long-tail: good for a title or a variation. |
| 28 | einfache kuchenrezepte | 8.6K | Check it free | Long-tail: good for a title or a variation. |
| 29 | blechkuchen einfach schnell saftig | 8.4K | Check it free | Long-tail: good for a title or a variation. |
| 30 | torten rezepte fruchtig | 8.2K | Check it free | Long-tail: good for a title or a variation. |
| 31 | käsekuchen vom blech | 7.4K | Check it free | Long-tail: good for a title or a variation. |
| 32 | kekse dekorieren | 7.3K | Check it free | Long-tail: good for a title or a variation. |
| 33 | backen ohne zucker | 6.9K | Check it free | Long-tail: good for a title or a variation. |
| 34 | muffins dekorieren | 6.7K | Check it free | Long-tail: good for a title or a variation. |
| 35 | blechkuchen kindergeburtstag | 6.7K | Check it free | Long-tail: good for a title or a variation. |
| 36 | rührkuchen rezept saftig | 6.6K | Check it free | Long-tail: good for a title or a variation. |
| 37 | kekse ohne zucker | 6.5K | Check it free | Long-tail: good for a title or a variation. |
| 38 | käsekuchen mit mandarinen | 6.2K | Check it free | Long-tail: good for a title or a variation. |
| 39 | brot backen mit trockenhefe | 5.9K | Check it free | Long-tail: good for a title or a variation. |
| 40 | torten füllungen | 5.7K | Check it free | Long-tail: good for a title or a variation. |
| 41 | rührkuchen saftiger | 5.4K | Check it free | Long-tail: good for a title or a variation. |
| 42 | kuchen rezepte geburtstag | 5.1K | Check it free | Long-tail: good for a title or a variation. |
| 43 | käsekuchen mit streusel | 5.1K | Check it free | Long-tail: good for a title or a variation. |
| 44 | plätzchen ohne zucker | 4.4K | Check it free | Long-tail: good for a title or a variation. |
| 45 | backen herbst | 4.2K | Check it free | Long-tail: good for a title or a variation. |
| 46 | brötchen rezeptealso: brötchen ideen | 4.1K | Check it free | Long-tail: good for a title or a variation. |
| 47 | muffins mit schokostückchen | 4.1K | Check it free | Long-tail: good for a title or a variation. |
| 48 | muffins geburtstag | 4K | Check it free | Long-tail: good for a title or a variation. |
| 49 | blechkuchen geburtstag | 3.7K | Check it free | Long-tail: good for a title or a variation. |
| 50 | muffins kindergarten | 3.5K | Check it free | Long-tail: good for a title or a variation. |
How to use these baking keywords
- Baking pins keep working for years: a strong cookie or bread pin can bring traffic every season.
- Name the texture or the shortcut people look for: “soft”, “chewy”, “no yeast”, “one bowl”.
- Pin seasonal bakes 6–8 weeks ahead: Christmas cookies from October, pumpkin from August.
- Put the keyword at the start of your pin title and in the first line of the description, the way people type it.
More food keyword lists
Questions
Where do these baking keywords come from?
From Pinterest: we start from the main baking searches, add what Pinterest's search bar suggests for each, and keep the ones with a monthly search volume. Near-duplicates (“cookies”, “cookie recipes”) are merged into one line, with the others shown as variants.
Can I use these keywords for a blog, YouTube or Instagram?
Yes. The volumes are Pinterest searches, but they show what people want to cook: the same wording works in blog post titles, video titles and captions. For a food blog, the difficulty column tells you which ones a small site can rank for on Pinterest.
What does keyword difficulty mean?
PinExplore reads the top 20 pins of each search: their saves, the size of the accounts behind them and their age, weighed with the search volume. 0–34 is easy, 35–59 medium, 60+ hard. It is measured for the biggest keywords; the free keyword tool checks any other one.
How often is the list updated?
Once a month, with Pinterest's latest search volumes. The CSV download always holds the current list.
Every keyword, not just these 50
PinExplore gives you the volume and difficulty of any Pinterest keyword, its suggestions, and the winning pins behind it.
Source: Pinterest search suggestions and Pinterest's own monthly search estimates. Difficulty and verdict: PinExplore, from the top 20 pins of each search.